Hi there, I’m Mathilde! I am a French-born, Toronto based equestrian travel blogger and social media influencer. Known as @worldonhorseback on Instagram, my mission is to share my passion for horses and travel, empowering women and solo travellers to embark on equestrian adventures across the world.
I specialize in horse riding holiday destinations and stables offering accommodation. Via my instagram account and travel blog, and through various collaborations, I have shared my experiences of dozens of horseback riding destinations around the world as I aspire to help grow the equestrian tourism industry globally. My goal is also to bring exposure to lesser-known destinations, as well as showcasing equestrian cultures across various countries.
My audience is made up of 14,000 highly engaged, organic followers- a niche market of young passionate riders and nature lovers seeking new adventures and cultural experiences.
Below are some screenshots from my Instagram insights, from the number of page views per weeks to audience demographics.
PROFILE VISITS PER WEEK
AUDIENCE BY GENDER
AUDIENCE BY AGE GROUPS
AUDIENCE BY GEOGRAPHY
I am also proud to mention that I have been awarded the “Spectacular Audience Quality Award” by the Instagram audit reference, HypeAuditor (audit tools and analytics).
If you feel your brand, riding center, or destination would be a good fit for World On Horseback, here are some potential projects we could collaborate on:
- Sponsored posts
- Content creation including photos and video editing
- Press trips
- Social media promotion
- Blog feature
- Product review
- Advertising and organizing horseriding holidays for specific dates in partnership with the equestrian center.
Don’t hesitate to get in touch at email@example.com